EMPLOYMENT

Job Description Commercial & Sales Leadership Lead, mentor and develop a high-performing sales team of four, setting clear objectives and providing ongoing coaching and performance reviews. Secure, manage and grow key market segments including Corporate, MICE, Luxury Consortia, Inbound Groups, Crew and Tour Series accounts. Strengthen strategic relationships through proactive account management, tailored engagements, familiarisations and industry networking. Collaborate with the Revenue Manager to optimise RevPAR, pricing strategies and yield across all segments. Maintain strong alignment with Reservations to ensure seamless client handover and maximise conversion. Drive incremental Meetings & Events revenue through cross-selling hotel venues, suites and F&B experiences. Monitor market cycles and implement tactical initiatives to maximise high-demand periods and offset low-demand periods. Leverage Accor’s regional and global sales networks to expand reach and support business growth. Implement systematic lead follow-up processes and reactivation strategies for lapsed accounts. Ensure CRM accuracy, complete documentation and maintain high-quality account data. Reporting & Performance Management Produce monthly commercial performance reports covering revenue, pipeline, conversions, competitor insights, and strategic recommendations. Support DOSM with key commercial projects and priorities. Monitor financial performance, cost efficiency and resource utilisation, ensuring alignment with business plans and profitability goals. Guest Services & Brand Representation Model luxury hospitality aligned with Sofitel’s values, delivering elegant, personalised and intuitive service. Guide the team in anticipating guest needs, enhancing upselling, and elevating service touchpoints. Champion consistent adherence to brand standards, luxury etiquette, grooming and service presentation. Support guest recovery and feedback processes to strengthen loyalty and service excellence. Foster cross-department collaboration with Reservations, Front Office, Banquets and R&B. Financial & Administrative Responsibilities Manage sales expenditure within approved budgets; oversee cost approvals for hosted activities and client representation. Lead annual corporate rate contracting to ensure profitable outcomes. Maintain financial accountability through accurate cost tracking and timely reconciliation. Support procurement, inventory control and appropriate resourcing of sales tools and materials. Balance cost control with maintaining uncompromised service quality.