Senior Product Manager - Hair Care
Senior Product Brand Manager - Hair Care The world leader in beauty, L’Oréal is present in 130 countries on five continents. Our 32 international brands have allowed us to devote ourselves solely to one business: beauty, with a mission to provide the best in cosmetics innovation to all women and men around the world. We want to bring beauty to all people.
Our ambition by 2020 is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires through continued digital innovation. L’Oréal encourages diversity and sustainable, ethical sourcing for all our products and we have reduced our emissions by approx. 50% since 2005.
Our brands are leaders in beauty, and we are looking for you to lead the change you want to see in L’Oréal. What are key highlights of this role? L’Oréal is seeking a dynamic and innovative Senior Product Manager to work closely with the rest of the marketing team on our exciting and fast growing brand. As a Senior Product Manager, you will work hand in hand with the Marketing Manager and the rest of the team to drive the success of the brand’s franchises and innovative marketing campaigns for your category.
This role will have exposure to the international brand development teams with the opportunity to contribute to new projects. You will be very closely linked with the commercial, finance and supply chain teams. You will regularly have contact with consumers themselves and should be adept at working at all levels from senior management to retailers.
The brand is accelerating and you will have a unique opportunity to shape its future. Great marketing comes from working with brands you’re passionate about – great careers come from working for a company which is passionate about developing you. You’ll be able to discover both at L’Oréal.
The role includes: - Manage launches and drive growth of pillar products and franchises leveraging product, market and consumer expertise - Contribute to continued growth of the brand and the consumer relationship Key Responsibilities - Collect and analyse consumer and market insights and competitor activities and make recommendations to management - Lead marketing planning and development for your category, implement new launches and strive to maintain growth on pillar products and animate core catalogue aligned with the overall brand strategy - Identify and monitor marketing mix strategies (IMC, 360, Digital, Retail) to build integrated, engaging consumer brand experiences - Adapt communication material consistently throughout and ensure all activities are in line with the brand - Support in development of media strategy and work with agencies to plan media spend and campaign activities - Propose and implement promotional and trade marketing plans for products - Work closely with the communications and digital team leads to ensure all PR and online opportunities are maximized -....