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Digital Marketing Specialist


Flare is an industry leader in the provision of solutions to Australian Businesses and their employees. Flare exists to help every business make pay and benefits fair for every worker. We are an innovative and creative business, with a driving passion for what we do and for the team that we have and continue to develop.

We strongly value supporting our team in doing what they love and pursuing what they excel at. We’re scaling our marketing function and are seeking out high performing team members to join us to help realise Flare’s vision. The Role Reporting to the Head of Marketing in this newly established role as Digital Marketing Specialist, you’ll plan and execute end-to-end integrated campaigns for Flare to drive adoption of our suite of workplace financial products across Australian businesses.

How You’ll Be Making An Impact Manage campaigns across multiple channels including Facebook, LinkedIn, Google AdWords and partner channels Drive demand and sales opportunities both from a B2C and B2B marketing funnel Continually optimise our landing pages and onsite performance to drive efficiencies in conversion rates Ideate and implement test plans to help Flare better understand and utilise paid channels Utilise analytics tools to build full funnel reporting on campaign performance, including Google Analytics, Salesforce and campaign & audience platforms You Circa 5 years experience in developing and deploying digital marketing/ integrated campaigns. Highly proficient across various channels both creating and managing campaigns across paid search and social. Previous experience with optimising landing pages for conversion, having run test and learn programs.

Being highly curious you’ll continually seek out opportunities to improve go-to-market processes, expand our marketing channels and optimise campaign performance. Planning and project management across cross-functional teams and agency partners. Previous experience in HubSpot (preferred) More about Flare Flare is a Sydney-based fintech company on a mission to help every working Australian live their best financial life.

We combine our best-in-class onboarding, employee engagement and benefits platform with advanced financial and superannuation products designed to help Australians plan for a secure future. We’re a rapidly growing, diverse team of 100 based out of Sydney CBD, Melbourne CBD and Brisbane. We’ve raised over $50m in funding and recently have been acquired by MYOB.

MYOB is an iconic Australian business that provides tax, accounting and other business services software to small and medium businesses. The acquisition of Flare opens our pre and post-tax benefits to over 1.2 million businesses and millions of employees.

Join one of Australia’s top startups, and be part of a team that’s changing the way people think about their financial future. One in four Australians touch a piece of our technology during their employee lifecycle. Much of Flare's growth can be at.


Date09 March 2023

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