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Programmatic ExecutivePrecision Sourcing
Enjoy a variation of projects, complex problems, new tech and great people. Join a market leader currently disrupting their industry An environment where people can grow, hustle, challenge themselves As a Programmatic Executive, you'll set up, monitor, manage and analyse the programmatic display & video campaigns on Adobe Ad Cloud. The role will lead on campaign creation, optimisation, analysis and planning.
The mission is to maximise return on ad spend (ROAS) and increase the LTV of players. Daily Duties: Manage campaign setup and optimisation across Programmatic channels and Adobe Ad Cloud Deliver New Paying customers at or below CPA targets Own weekly and monthly reporting of User Acquisition performance across channels for the companies brands Carry out ad-hoc analysis into campaigns, creative and funnel metrics to understand key drivers for performance Work closely with other Marketing teams to plan upcoming campaigns and creative direction Work with Head of Acquisition to plan and execute against a continuous testing schedule Run at least one Audience, Creative and Landing Page test each month Work with our partners at Adobe Ad Cloud to test different campaign optimisations Experience: 2-5 years' experience in acquisition/performance marketing, with a focus on Programmatic and Adobe Ad Cloud Experience and confidence in managing large budgets The ability to create and deliver performance reporting, for delivery up to GM Level.